Target markets

Where we are recruiting distributors

Distributor enquiries are evaluated for markets across Africa and the Middle East. Country-level priority and territory availability are confirmed in writing during evaluation — they are not published in advance, and nothing on this page should be read as a territory being open or reserved.

Africa

AFPriority region

The largest share of distributor enquiries we receive. Sub-regions differ sharply in import procedure, road conditions and fleet size, so a market review is always done per country rather than per continent.

  • West AfricaUnconfirmed
  • East AfricaUnconfirmed
  • Southern AfricaUnconfirmed
  • North AfricaUnconfirmed

Middle East

MEPriority region

Fleet replacement, construction activity and distribution logistics drive the enquiries we handle here. Import documentation and vehicle standards differ by destination, and both are checked before a quotation is discussed.

  • Gulf / Arabian PeninsulaUnconfirmed
  • LevantUnconfirmed
  • Other Middle East marketsUnconfirmed

Other markets

OTTerritory to be confirmed

Enquiries from other regions are read and answered, but they are reviewed after our two focus regions. If your market is outside Africa and the Middle East, say so in the enquiry and describe your import and after-sales setup.

  • Enquiry under reviewUnconfirmed
How a market is assessed

Territory status is decided in writing, not on this page

  1. Market review

    Import rules, vehicle standards, road and fleet conditions for the specific country are reviewed.

  2. Territory availability check

    Whether the territory can be served is checked against the applicable authorization scope.

  3. Written confirmation

    Anything you can rely on commercially is confirmed in writing. Verbal indications during evaluation are not commitments.

Territory status

No territory is open, reserved or exclusive until it is named in a written authorization. Treat every market on this page as unconfirmed.

Is your market on this list?

Sub-regions are groupings we use to route enquiries, not a published priority list. If your country is not named above, submit the market enquiry anyway and describe the territory you cover.